#MWC15 Interview: Jolla Community as a marketing channel

[video] Carol Chen, Community Chief at Jolla
Part 3 / 3 on the marketing theme

March 5, 2015, Mobile World Congress, Barcelona: This is the last part of a video interview trilogy on theme "Community Marketing". We started a discussion with Carol Chen about a company as part of it's own community, went on with Juhani Lassila on branding, and now we try to bring this into final with another discussion with Carol. Watch all three to get into the big picture - is B2C changing to P2P ?

#MWC15 Interview: Global Expanding - Getting Jolla brand known worldwide

[video] Juhani Lassila, Head of Communications at Jolla
Part 2 / 3 on the marketing theme

March 5, 2015, Mobile World Congress, Barcelona: Discussion with Juhani Lassila enlightens us on values, channels and 3rd parties as part of Jolla's marketing plan. In the end, I've added 5 questions from our readers, starting at 13th minute.

#MWC15 Interview: Jolla Oy as a member of its own community

[video] Carol Chen, Community Chief at Jolla
Part 1 / 3 on the marketing theme

March 5, 2015, Mobile World Congress, Barcelona: This is a first part of a video interview trilogy on theme "Community Marketing". We start with a discussion with Carol Chen about a company as part of it's own community, especially the differences joining to community work as individual sailors and as a business oriented company.